Free UTM Builder by GlideCampaign

Effortlessly create and manage your UTM tracking codes with our user-friendly, free UTM Builder. Boost your marketing campaigns and track your success with ease.
Enter the website URL and campaign information
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Efficiently create well-structured marketing campaign URLs using GlideCampaign’s advanced URL builder.

With UTM tags appended to your links, gain valuable insights into the performance of your Facebook Ads, Google Ads, and other paid marketing initiatives through Google Analytics. These comprehensive URLs also empower you to track and analyze incoming traffic from referrals and backlinks generated by your SEO strategies. Elevate your marketing campaign’s success and make data-driven decisions with the robust capabilities of GlideCampaign’s URL builder.
A UTM Builder is a tool that helps you create URLs with UTM parameters, allowing you to track and analyze the performance of your marketing campaigns across various channels and platforms.
UTM (Urchin Tracking Module) parameters are tags appended to a URL that provide additional information about the source, medium, campaign, content, and keywords associated with a specific link. This helps track the effectiveness of your marketing efforts in tools like Google Analytics.
To use the UTM Builder, simply input your website URL and fill in the relevant UTM parameters such as source, medium, campaign, term, and content. The tool will generate a customized URL with the UTM parameters you’ve provided, which you can then use in your marketing campaigns.
UTM parameters help you track and analyze the performance of your marketing campaigns, allowing you to understand which channels and efforts are driving the most traffic, conversions, and overall engagement. This data can help you optimize your campaigns and allocate resources more effectively.
The most important UTM parameters for tracking your campaigns are utm_source, utm_medium, and utm_campaign. These parameters help you identify the traffic source, the type of traffic (e.g., organic, referral, paid), and the specific campaign associated with the link.
While UTM parameters are primarily designed for tracking digital marketing campaigns, you can still use them creatively to track offline campaigns by creating custom URLs and redirecting them to your main website. For example, you can generate a unique URL for a print ad or billboard and track the traffic coming from that specific offline source.
Yes, the GlideCampaign UTM Builder is a free tool that you can use to create and manage your UTM tracking codes. There are no hidden costs or limitations on its usage.
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